SoftSpot: Revolutionizing Infant Cranial Care with a Touch of Humor
What SoftSpot does
SoftSpot, a brainchild of PediaMetrix, is the first FDA-cleared mobile app for cranial measurement and evaluation at the point of care, aiding in early detection and management of head shape abnormalities in newborns.
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What’s Currently Going on in the Industry?
In the world of pediatrics, where the stethoscope is still considered high-tech, the current landscape is a bit like a baby's diaper - it works, but it's not pretty. Pediatricians lack tools for precise head shape measurements, relying on visual assessments and referrals to specialists. This can lead to delayed diagnosis and costly treatments. But fear not, SoftSpot is here to change the game.
Company Birth Story
PediaMetrix, the parent company of SoftSpot, was born out of a personal experience and a passion for bringing technology to childcare. The founders, Fereshteh Aalamifar and Reza Seifabadi, are a husband-and-wife duo who, like a baby's first steps, stumbled upon the idea when dealing with their own child's health. With their extensive backgrounds in the medical field and a combined total of seven U.S. patents, they've created SoftSpot, a tool that's already being used in 20 US pediatric practices.
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The Solution
SoftSpot is like the Mary Poppins of pediatric care - practically perfect in every way. It's currently serving patients with deformational plagiocephaly and brachycephaly (DPB), conditions affecting 20-30% of newborns in the US. The company is also working on SoftSpot3D, a comprehensive evaluation tool for nearly all head conditions. It's like upgrading from a tricycle to a Tesla, but for cranial measurements.
Why You Should Try Them Out
If you're a parent or pediatrician, SoftSpot is your new best friend. It enables early detection and intervention, and provides objective referrals to specialists when necessary. Plus, it's time-efficient and generates revenue for practices. It's like having a specialist in your pocket, minus the white coat and the medical jargon.
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Why You Should Invest
Investing in SoftSpot is like investing in a baby's future - it's bound to grow. With a recent $1.93 million award from the National Institutes of Dental and Craniofacial Research, SoftSpot is set to reach new heights. The company is also expanding to international markets and developing next-gen products. So, if you're looking to put your money where the growth is, SoftSpot is a no-brainer. Pun intended.
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